The Telegraph
Fashion rebrand
Creating a rotating brand identity for the Fashion, Men’s Fashion, and Fashion Beauty sections of the site. This kept the design fresh and flexible while staying visually consistent. The goal was to keep content engaging and aligned with trends and editorial updates.
Role: UI Designer
Sector: UK Newspaper | Fashion | Life & Style
Category:Design
Design: Adobe Photoshop and Illustrator
Logo and Navbar:
Rebranding Fashion, Men's Fashion and Fashion Beauty logos with interchanging monthly logo backgrounds.
Homepages:
Designed to a column grid to fit The Telegraph CMS format, featuring "Most Read", "Most Viewed", "Editor's Choice", and "Top Products", here's a practical layout recommendation grounded in editorial site best practices.
Fashion
Men's Fashion
Fashion Beauty
Aricles sections:
Editorial sections: 12-column responsive grid. Main Content 8 columns (Editorial articles or features). Sidebar 4 columns (Stacked content blocks).
Hot topic
iSpied
Individual journalist
Quote
“The fashion sections feel like real digital magazines now—stylish, current, and alive.” — Fashion Editor, The Telegraph